There is no connection between filesharing and cd sales?

November 6, 2007


Well… that`s what I call a thesis.
Billboard reports about a new Canadian government study that says that there is no discernable connection – either positive or negative – between music filesharing on the internet and the purchasing of cds.
The study queried 2,100 Canadians and was written by University of London department of management professors Birgitte Andersen and Marion Frenz and commissioned by Industry Canada, a federal government ministry.
I didn´t have the time to read the study yet, but that`s not only a surprise… many people will doubt the credibility of the study. Or is it all just in “crazy” canada?

You can find the study here.

What tells me this study about the consumer behavior?


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